Owners and managers of micro and small tourism enterprises in rural areas (such as providers of accommodation, tourist attractions and tourist activities), farmers, local craft makers, etc., who would like to diversity their business by developing and providing new tourism products and services;
Aspiring entrepreneurs, in particular young people, women and unemployed, who could start a new tourism business in the local area;
Vocational education and training providers, in particular continuing VET centers in rural areas that are interested in expanding their education and training offer by a new course in experiential tourism;
Local authorities, NGOs, foundations, associations, etc., whose mandate is related to rural development and who can reach out to and mobilize local communities to develop a joint tourism product for their rural destination.
Secondary target groups:
Travelers visiting rural destinations
Tour guides and nature guides who could use the developed resources
Learners outside of rural areas, interested in the topics of our course
Other groups of education providers interested in integrating our course (or parts of it) in their education and training offers (e.g. tourism schools)
Tourism associations and tourism boards who can further promote domestics rural tourism